Based in the New York office, Sarra’s responsibilities include evaluating investment opportunities, sourcing new deals, and supporting existing portfolio companies. Prior to joining Greycroft, Sarra worked at The Raine Group in New York advising companies and evaluating investment opportunities in the telecom, media and technology sectors. Sarra also worked at the Abu Dhabi Investment Authority (ADIA), where she focused on private equity and venture capital fund commitments and co-investments.
Sarra started her career in investment banking at Nomura in London, advising consumer and retail companies. Sarra holds an MSc in Strategic Management from HEC Paris and an MBA from Harvard Business School.